BizNdex University

Twitter launched their first ad service today called Promoted Tweets.  Twitter is starting with a few ad partners; Best Buy, Bravo, Red Bull, Sony Pictures, Starbucks, and Virgin America. Promoted Tweets are ordinary Tweets that businesses and organizations want to highlight to a wider group of users.  Visitors to Twitter.com will see Tweets promoted by [...]

Forester Research predicts that in 2010, marketing as we know it may be dead. Traditional advertising has taken a huge hit this year as Nielsen reports that ad spending has tanked by 11.5% so far in 2009.  TNS Media claims that things are getting worse with a decline in ad spending of 15.3% in the [...]