BizNdex University

Facebook has proven itself to be one of the most powerful forces in online marketing.  But what if you spend hundreds of hours promoting, designing, and updating just to have it all taken away from you? The administrator of your Facebook page is just a regular Facebook profile.  If that profile gets terminated, you could [...]

In just the past year alone, Facebook has almost doubled in size to over 500 million users worldwide and roughly 1/2 of the U.S. population has an account. Facebook can be an effective and affordable way to promote just about any business, especially since over 50% of users visit the Facebook site every day. As [...]

Overlooking your company online presence in today’s demanding markets can be a risky mistake to several small and medium size businesses. I recently read a quote that was posted to my wall in facebook  “If your business is not on the internet, then your business will be out of business.” — Bill Gates This statement [...]

According to Forester Research, 70% of U.S. online consumers already have researched products online and then bought them offline.   In an article on Internet Reader the concept of ROBO and Forester recent findings was discussed.  By the year 2014 over half of offline purchases will be researched online.  It is quickly becoming part of [...]

I had to laugh when I read this article! The new 4G iPhone, that’s awesome. The enhanced features like a new camera on the front, improved pixel back camera, improved screen, split volume, etc. make it very exciting. However the most exciting is the 4G. If you have every surfed the web on 4G (WiMax) it [...]

I recently read an article from The New York Times about Yelp’s new changes on reviews that took place last week. As The New York Times states: “Yelp will no longer be able to post their favorite reviews at the top of the page. Yelp is hoping this will end any rumors that may be [...]

If you do it right, they will talk about you socially. Facebook and Twitter to the business owner are basically Word of Mouth Advertising on Steroids.

How many people do you know that can build a website?  It’s become pretty easy to do with templates, and Content Management Systems (CMS).   Even the person who doesn’t have any experience programming in HTML, JAVA, AJAX, PHP, etc. can build a website.   We know that approximately 52% of small to medium sized business owners [...]

Local business owners have long known that word of mouth marketing is always the best form of advertising.  Creating buzz about your business can be as easy as exceeding expectations.  For instance, if someone buys a coffee, give them a free pastry, a free cup, or a free coupon for a discount next time.  The [...]