BizNdex University

Often a new business or resident would have to wait for their listing until the next year. We live in a time when the phone book as become as useless as cassette tapes! It is faster and more efficient to use the internet for 90% of our calls (99% of mine).New businesses can be online [...]

Promoting your business in Google, Google Maps, and in other major services that utilize geo-targeted advertising is a smart strategy for locally owned and operated small businesses today. It is essential that small businesses today get on board with local marketing and advertising techniques in order to ensure that consumers can find them when they [...]

You would think that CNN would be worried about Fox News.  According to a recent question-and-answer session with BusinessWeek, Klein specifically states, “We want to be the most trusted source,” and, “I’m more worried about the 500 million or so people on Facebook versus the 2 million on Fox.” This comes just a few weeks after [...]

There’s a great graphic showing the usage of social media by the fortune 100. Flowtown’s graphic shows that 86% of corporate 100 are using at least one account on either Twitter, Facebook, YouTube, or RSS. In fact 28% of all corporate 100 businesses  are actively marketing their businesses with all of these services. An amazing [...]

This is a huge boost for local search marketing. Check out Google.com on your iPhone or Android browser and you’ll see a small new addition.  A tiny Near Me Now option below the search box. This new functionality turns your location into an automated search and makes finding or learning about places in your immediate vicinity a [...]

This year, two of the largest phone book publishers went bankrupt. Now they’re planning on coming back with new online publishing goals. Idearc and R.H. Donnelley both went under earlier this year with billions of dollars in debt. If someone tells you that printed phone books are still important, then just quote Scott Klein, Chief [...]

A few months ago I posted on my blog about how Dell had made 3 Million in sales just with Twitter. Sure enough with the Christmas holiday season upon us, Dell continues to grow strong even in the midst of a recession. According to Dell, their tweets have increased 23%. This is primarily due to [...]

According to Kelsey, Radio and TV advertising were hardest hit recently with a huge drop of 20% over the same quarters last year. Kelsey predicts that

According to All Facebook, Toys “R” Us is growing by leaps and bounds with social media marketing on facebook.

According to Mashable, Google’s Matt Cutts hinted this past week that Google is considering using a site’s speed as part of the algorithm that ranks the order of pages in its search results. Fast sites might rank higher, while slower-loading sites might suffer.